UGC ADSYEAR 2025

DTC Performance Video Ad

A conversion-focused product demonstration video utilizing AI visual cues, voiceovers, and text callouts to explain key benefits.

CLIENT / BRANDDTC Brand [Demo]

MY ROLEVideo Editor • Creative Strategist

SERVICESDTC Creative Production • Short-form Editing • Sound Design

TOOLS USEDAdobe Premiere Pro • Midjourney • Adobe After Effects

Construct a 4:5 performance creative for an e-commerce brand to drive clicks and conversions on social platforms.

Split-screen comparison showing raw problem state vs. final solved state using product.

Structured cuts to match problem-solution framework pacing, introducing sound alerts.

Kinetic icons and benefit highlights overlay.

SHOWCASE PLAYBACK